A one of its kind campaign ‘Happy Birthday Coworking’ brought startups, SMEs, freelancers,budding entrepreneurs and investors under one roof
Gurugram, August 17, 2019: 9th August marks a special day in the coworking industry worldwide. Christened ‘International Coworking Day’ it was an occasion to celebrate coworking, collaboration, creativity and community. On this special occasion, 91springboard celebrated the essence of coworking through a unique campaign titled ‘Happy Birthday Coworking’. As a part of the celebrations, people were invited to experience the marvels of a community driven coworking space at 91springboard hubs across Gurgaon.
Anand Vemuri, CEO, 91springboard said, “It is certainly exciting to see the growth and evolution of coworking in India. Although International Coworking Day has been celebrated across the world for the last 13 years, the celebrations by 91springboard, Gurugram brought the attention back to the birth of coworking and gave people an understanding of how and why it works. Our ‘Happy Birhday Coworking’ campaign was a creative expression that gave attendees an actual experience of coworking in all its glory”
The campaign began with an interesting event titled “Founders’ Catch Up” where founders and entrepreneurs of startups from across sectors came together for a curated networking session. With around 30 Co-founders attending the event, the focus was on moderated discussions where learnings were shared and attempted to provide effective solutions for common problems. Prominent moderators included Sambhav Mehrotra, Founder of Startup Movers, who solved for compliance issues for startups, Puneet Sharma, Founder of Krenovate Solutions, who focused on digital marketing as an effective tool, and Saumya Sharma, Founder, The Butterfly Effect, who talked about coping with the emotional pressures of being a Founder.
The second day began with yet another innovative event titled, ‘Life’s a pitch’ where 11 startups from various stages and across categories presented their idea in a three minute elevator pitch to 15 investors. The startups that presented their pitches include Invacia Labs Private Limited – A Fintech blockchain startup, Aker Foods Agrotech Pvt. Ltd – a supply chain startup for hospitality brands, GoAyu – a legal tech brand, Perfume booth – an e-commerce platform for perfumes, Agrotech – a blockchain operator, Revolt – a service provided for EVs (charging, emergency assistance), Refer Hire, a peer to peer social hiring network, Zoo Fresh Food – an ecommerce platform for meats, Womaniya – website dedicated to women and Rhymly – a content and entertainment platform. More than 100 entrepreneurs attended this event
Speaking about the event, Anurag Kapoor, Investor, Greenhouse Ventures said, “ Life’s a pitch is a great platform for startups as well as investors. It reflects upon the fact that investing is not all about deal sourcing but it is also about understanding the technological revolutions happening at the ground level, the evolution of the startup ecosystem, scope of potential collaborations and much more.”
Sanchita Bamnote, Investment team, Blume Ventures added, “ Life’s a pitch was a great event. I was excited to see startups presenting a three minute elevator pitch that was amazingly crunched, concise and to the point. Another thing that I was happy to see was the curation of startups that ranged from Agritech, EV, future of work and not all of them were at the same stage. It was a great mix of seed, series A & B’’
The last day saw the Big Birthday Bash roll out an experiential flea market with a great mix of freelancers, SMEs and Startups coming together to not only celebrate International coworking day but also do some serious networking.
Corporate Comm India(CCI Newswire)
