Revenue Management team saves over 1.5 hours daily to focus on strategyThe Turkish hospitality industry is characterized by smaller booking window and high volume online bookings. Inter Continental Istanbul, a part of Inter Continental Hotels & Resorts, is at present, receiving about 65% of their total bookings from online sources. The extreme competition fueled by additional supply of rooms in the city, safety issues and geopolitical uncertainty has made managing online sales channels even more complex.
“Mostly bookings happen at the very last minute – a lot of bookings come in closer to the stay dates, booking window is getting shorter. This has changed the way we do business. We now update OTAs daily – sometimes multiple times a day,” said Nil Hepiseri, Director of Revenue, Inter Continental Istanbul .
Inter Continental Istanbul is leveraging RateTiger Channel Manager to update live rates and availability across multiple booking channels directly from their Property Management System (PMS) using the pooled inventory concept. All reservations made on these distribution channels are captured and available inventory automatically redistributed helping the hotels push last-room availability thus ensuring maximum occupancy.
“We are saving over 1.5 hours daily through the automated updates – just one change in the dashboard – and it gets reflected across all connected OTAs. With chances of manual error getting totally eliminated, we can focus on strategy,” commented Nil.
eRevMax offers strong connections with over 300 OTAs and 70 technology providers. Known for its stable solutions with 99% product up time, eRevMax offers its clients 24×7 multilingual customer support. The company provides channel management, business intelligence and connectivity solutions to large hotel chains, mid-market segment as well as independent hotels and serviced apartment brands globally.
Corporate Comm India(CCI Newswire)
