New Delhi, December 22, 2018: Renowned watch brand G-SHOCK from the house of Casio will be the official Time Partner at Mood Indigo, Asia’s largest college cultural festival held at IIT Bombay. The festival will be taking place from December 27th to 30th.
The association comes with a purpose to have a deeper connect with the progressive Indian Youth who can corelate with the ideologies of the brand which has been widely accepted internationally.
In addition to G-SHOCK being the Time Partner, the following associations will also take form during the festival –
- G-SHOCK will also be the Title Sponsor of International Nite. Keeping to the celebrated spirit of rock and metal music through festivals, Mood Indigo’s International Nite on December 28th will see Norwegian progressive metal band Leprous performing their chartbuster numbers.
- Popular women’s fashion and fitness timepieces brand BABY-G by Casio will be the Co-Title Sponsor of the She’s Got the Look beauty pageant, tailor-made for women aspiring to be the next glamorous diva. The She’s Got the Look competition shall be held on December 29th, 2018.
Festival attendees will have access to exclusive brandengagement zoneson campus for the duration of the Mood Indigo festival. The brands shall be hosting multiple fun activities and competitions with chances of winning cool and exciting G-SHOCK and BABY-G merchandise.
Speaking on the association Mr. Kulbhushan Seth, Vice-President, CASIO India said, “We are proud to be associating with one of the most popular and largest college cultural festival of Asia, Mood Indigo. Known to be tough, trendy and unconventional, our watch brands G-SHOCK and BABY-G are highly popular among the youth. Through this collaboration we get an opportunity to engage with them and at the same time encourage and promote talent.”
Corporate Comm India(CCI Newswire)
