All women ride safe with Shuttl
Gurugram, March 17, 2017: Shuttl, the largest bus aggregating platform in Delhi-NCR, today launched a special offer for its women users in Delhi NCR region. As per the offer Shuttl encourages its existing users to offer 10 free rides to women they know – friends, colleague, family and get credit of Rs.250. The offer is valid till 25th March’17.
The offer is aimed at solving daily challenges faced by working women in public transport. Traveling every day to work becomes a painful experience for a woman as she is scared of the horrific groping and touching overcrowded in buses, trains and metros. The offer urges women to go to work without being scared and face her challenges with full confidence.
Commenting on the offer, Amit Singh, Co-founder, Shuttl said, “With women making up more than 35% of the user base and often being the main link for the family and connection to the community, there remains a great deal of work to be done to ensure equal rights in all aspects of life. Making commute safe and reliable is our core belief and purpose. Standing strong as the preferred choice of commute for people in Delhi NCR, this offer is a testimonial to how Shuttl wants to revolutionize the way India commutes to work.”
He added, “We saw women riders become subscribers faster than men, this provided us surety of our service being preferred by female riders. With this, we have also activated the referral engine; allowing our existing users to recruit on our behalf. As per the offer we are providing 50% cashback to new woman users.”
Recently, Shuttl celebrated International Women’s Day by launching its Digital Campaign, ‘#SheShuttls’. The campaign resonated with the women of the country who have felt vulnerable while traveling to work.
Corporate Comm India(CCI Newswire)
