Bengaluru, Sep 17, 2015 – Amazon.in, India’s largest online store today announced the expansion of its Consumer Electronics store with the launch of AmazonBasics. AmazonBasics offers a range of high quality digital and home accessories for customers who want exceptional value and quality.
Launched in the USA in 2009, AmazonBasics products are available across most of Amazon’s global marketplaces. At launch, the AmazonBasics line in India currently includes products like Apple-certified lightning cables, data cables for Android devices, audio video cables and adapters. Going ahead, the product line will be rapidly expanded to reflect the global selection. With the launch of AmazonBasics, customers will be able to enjoy greater selection of high-quality products at value pricing.
“AmazonBasics brand was created with the vision of providing the best combination of selection and price to our customers. The range has been designed to add value to our customers by offering high quality products at lower prices. With 1-year warranty, appealing designs and reliable quality, AmazonBasics is targeting to offer an enhanced customer experience through a wide range of products. We are excited to make our global product portfolio available to customers in India”, said Samir Kumar, VP Category Management, Amazon India.
Like all products sold on Amazon.in, customers can read customer reviews and see what other customers have purchased after viewing these products. AmazonBasics products come with a one-year warranty and are eligible for expedited deliveries.
In the coming months, the offering will expand to include many other product categories.
All Consumers on www.amazon.in and the Amazon mobile shopping app have an easy and convenient access to over 30 million products across hundreds of categories. They benefit from a safe and secure ordering experience, convenient electronic payments, Cash on Delivery, Amazon’s 24×7 customer service support, and a globally recognized and comprehensive 100% purchase protection provided by Amazon’s A-to-Z Guarantee. They can also enjoy Amazon.in’s guaranteed next-day, two day delivery and Sunday delivery on products fulfilled by Amazon.
Corporate Comm India(CCI Newswire)