– Legendary actress Smt.Hema Malini sparkles in Forevermark jewellery curated by AVR Swarna Mahal 
Bangalore, December 23, 2016: AVR Swarna Mahal launched Forevermark Diamonds at two stores (Dickenson Road and Jayanagar) in Bangalore today. Graced by the presence of the evergreen actress Smt.HemaMalini, the evening was a dazzling affair that celebrated diamonds and showcased a range of exquisite Forevermark jewellery.
While Forevermark encompasses the promise of beautiful, rare and responsibly sourced diamonds, AVR Swarnamahal is a highly awarded and celebrated jewellery chain store in South India. Four generations of world class jewellers have strived to provide authentic jewellery and value for money to their respected clientele. The synergy of these two brands has brought about an ideal collaboration by creating ethical hallmark jewellery pieces.
Speaking on the occasion, Sachin Jain, President India, Forevermark stated, “AVR Swarnamahal has always received accolades and was also awarded the “Best jewellery showroom in South India” from the All India Gems jewellery association. Their exquisite design and craftsmanship enhances the beauty of the Forevermark diamonds and we look forward to continuing our long-standing relationship with the brand. Forevermark only partners with authorised retailers such as AVR Swarna Mahal, who are not only leaders in their field, but also meet the brand’s stringent criteria of business, social and environmental integrity. “
Highlighting the partnership, Mr. A.B.S Sanjjay, Managing Director, AVR Swarna Mahal said, “Forevermark has the most stringent process of selection, offering only the best quality of diamonds to its partners. Each Forevermark diamond that is a part of this collection is a testament of trust that the brand resonates. We are delighted to have associated with Forevermark, who are the diamond experts with the heritage of De Beers.”
Legendary Bollywood icon, Smt. Hema Malini, attended the event wearing a stunning Forevermark diamond necklace set. Speaking about her association she said, “A diamond is forever, it is the eternal promise Forevermark provides to you. Knowing that less than one percent of the world’s diamonds are eligible to be a Forevermark, makes me feel extra special to wear this beautiful necklace crafted by AVR Swarna Mahal.”
Forevermark diamonds are the world’s most carefully selected diamonds. Each Forevermark diamond bears a unique inscription at its heart. This inscription is a promise that the diamond has been carefully selected to meet Forevermark’s standards of quality and integrity.
Corporate Comm India(CCI Newswire)
