New Delhi, Feb 19, 2015: STAR CJ Network India Pvt. Ltd. – Asia’s No. 1 home shopping network announces its Power Play Express Shopping feature during this Cricket World Cup. Worried about missing out on the cricket fever due to shopping? Don’t fret. STAR CJ offers its shoppers a unique solution through its Power Play Express Shopping feature. Under the Power Play Express Shopping feature, STAR CJ will create and broadcast 5-6 minutes quick shopping bytes and videos for its top selling items. During the match break, a customer can quickly tune into STAR CJ and indulge in some express shopping.
A fun way to unwind after a stressful or nail biting finish to a world cup match featuring your favourtie team, STAR CJ’s Power Play is sure to bowl you over with its 5 minute quick shopping bytes and fabulous offers. With the Power Play from STAR CJ you could even shop to celebrate an opposition team’s dismissal or your favourite player’s century. Unlike STAR CJ’s normal episodes, during the world cup the aired episodes would quickly brief consumers about all the features and USP’s of a product so that it becomes easy for customers to make a quick and informed decision. The Power Play Express Shopping solution will feature a mix of branded & local products across all categories totaling to about 55 to 60 of STAR CJ’s hot-selling products. The duration for STAR CJ’s Power Play Express Shopping feature will commence and end in tandem with the cricket world cup.
So this Cricket World Cup don’t miss a single ball, wicket, boundary, or six with STAR CJ’s Power Play Express Shopping quick fix!.CCI Newswire
