Gurgaon November 7, 2013: For a long time, in fact, till just a decade or two ago, India was trapped in a cycle of low economic growth. A lack of opportunities, along with technological and infrastructural hurdles, combined to mark us out as Asia’s underachiever. How things have changed since then! Today, even in the midst of a new global recession, the Indian economy remains one of the fastest-growing in the world, and Indian service providers and startups are being hailed the all over for their innovative solutions that are transforming the way we do business.
Adversity provides the spark
One of the reasons for India’s poor economic performance in the 20th century was an infrastructure completely unable to keep pace with the demands placed upon it. Obsolete, unreliable and expensive – these words could have been tagged on to virtually any aspect of India’s public infrastructure.
One such public utility used by any business – whether a services exporter or a manufacturer of heavy machinery – was the telephone. And this was just as unreliable as any other. Even today, our public phone system is regarded as less than stellar. Luckily, we leapfrogged straight into the cellular age – and beyond – thanks to cellular and cloud telephony.
As India’s software and services industry boomed, up stepped new pioneers. Educated at our best engineering colleges and having worked with the world’s leading corporations, they spotted an opportunity at home – in providing other Indian businesses access to world class services that would help them leapfrog the technological gap and allow them to compete effectively with the rest of the world .
Cellphones might have taken over completely in our personal lives but when it came to business, they weren’t the answer. But that search – for a reliable, affordable, and easy to manage business telephony system was too far away.
Eventually, as cloud computing gained popularity the world over, some technocrats realized how this could be harnessed for the benefit of Indian businesses – by creating a cloud telephony system that offered unheard-of reliability at prices that made it equally attractive for large-scale deployment by giant corporations or small-scale use by SMEs. CCI Newswire
