BONJOUR GAINS FOOTHOLD IN THE YOUTH HUB, KAMLA NAGAR WITH A SWANKY NEW STORE

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New Delhi, August 21, 2014: BONJOUR, the leading socks brand of the country opened its brand new store in the heart of youth hub, Kamla Nagar. It is a lively market epicenter and a popular hang-out hub for the college crowd as it is surrounded by leafy and broad avenues dotted with the famous collegesof Delhi. This marketis famous for its popularfashion brands and spicystreet food, so Bonjour’sentry in the daily pilgrimagefor college students, the place they all head to between and after classes is a strategic decision to gain a strong foothold in the young brigade.

Featuring a wide range of trendy and stylish socks for him/her, stockings, tights and leggings socks, the smartly designed store offers fashionable merchandise ensuring a dandy shopping experience. Those who like to experiment with bold trends and colors, BONJOUR, has the latest rage amongst the youth, ‘Be Bold Collection’ of bright neon socks for girls and boys which reflects the fun of 80’s and yet evoke a modern sensibility.

Bonjour’s store has been uniquely designed to enable a hassle-free shopping experience to its patrons. Well-trained staff, a clean environment, this store is

fashionable and individualistic, providing not just value for money but a collection of the finest quality products.
Speaking on the occasionMr. R.K. Jain, ManagingDirector BONJOUR commented,“We are really happy toopen our store in KamlaNagar where Bonjour getsto interact with its mostchallenging target audience,the youngsters and alsofeels the pulsating vibration offresh ideas and energy which our brand standsfor. The range offers funky, stylish, and incredibly comfortable socks that are a must in every teenager’s and young adult’s wardrobe. Created while keeping current international trends in mind, the collection is all about oomph and attitude and is available at real prices”.

BONJOUR, today is present in more than 8000 premium stores, multi giants across India along with 6 exclusive retail stores in North India in Noida, Ambala and Delhi.Each brandstoreis a testimony of thegrowing market and Bonjour’sattitude of developingand converting a staid productcategory into a fashionaccessory displayed and sold in a world class ambiance. U.K, USA, UAE, Saudi Arabia, Kenya,Turkey and other European countries are the key international markets for Bonjour.

CCI Newswire