Taiwan, June 20, 2019: After welcoming popular cricketer Andree Russell on board as their brand ambassador, Rock it, in-house sportswear brand of Monte Carlo, is all set to launch their special collection of Athleisure wear collection for National Yoga day.
The apparels are made of from imported fabric which is dry fit, stretchable etc especially imported from Korea, Taiwan and other Asian countries. The label aims to serve the growing fitness fanaticism in the country. The clothing range is elite, unique and gives an edge to the style statement. A limited number of 300 pieces of a design makes each piece from the line exclusive and worth an investment.
The Collection offers a variety for gym t-shirts, workout vests, sports shorts, track pants, active t-shirts among others. The whole assortments are made of apparels that are sweat absorbent, super-flexible, breathable, anti-static, anti-microbial and absolutely easy to dry. All the pieces are inspired from most trending couture designs across the world.
Mr. Rishabh Oswal, Founder, Rock It and Executive Director, Monte Carlo says, “We understand the need of adding a fashion element while you are at a gym, park or playground. And, Athleisure wear refers to the casual and sporty clothing like sweat pants, leggings, yoga pants, and hoodies – which are basically designed for workouts but can also present functionality, and be considered in the daily wear category. “
To make our consumers stand out in the crowd, the brand has taken a conscious decision to make just 300 number of pieces of every style to keep the exclusivity of ‘what our customer wears’ alive. They also serve various functions; taking you from the gym to brunch to a happening party while giving out a fashionably casual vibe.”
Rock.It range will be sold exclusively on its online store (www.rockit.co.in) backed by widespread digital marketing plans, and further expanding across all the prominent e-commerce platforms.
Corporate Comm India(CCI Newswire)