Hyderabad, May 26, 2016: YuppTV, the world’s largest Over-The-Top (OTT) provider for South Asian content, has announced its collaboration with ACT (Atria Convergence Technologies Pvt. Ltd.), the country’s fourth largest Internet Service Provider (ISP) in the wired broadband category and pioneers in Fiber-to-the-Home technology.As a part of the partnership, the entire array of YuppTV’s diverse content of 200+ Live TV channels, 2000+ movies, 100+ TV shows and 1000+ short movies will be available for as low as INR 99 per month for ACT subscribers in Hyderabad as an add-on package.With top TV channels and latest movies from Tollywood amongst the content on offer, the move comes as a very attractive development for the audience in the city of Hyderabad.
ACT is currently leading in net wired broadband subscriber additions in calendar year 2016 and continues to offer consumers the fastest, most consistent and unparalleled Internet experience, through the immensely scalable and future proof technology of fiber optics. It is at the forefront of driving Internet consumption in India, not just in terms of growing the market but also changing the online user behaviour and enhancing the way users experience this medium.
YuppTV’s latest collaboration will enable its high-quality content to be bundled with the best high-speed internet connectivity for the city’s users. YuppTV’s provision of Catch-up TV, which allows users to watch their favourite programmes from the last 7 days at their convenient time, will also be a major attraction for viewers.
Speaking on the partnership, Mr. Bala Malladi, CEO of the ACT Group said “Hyderabad is one of the highest internet penetrated cities in the country and we are delighted to associate with YuppTV which is one of the world’s largest internet-based TV. This partnership is line with our strategic plans for Hyderabad as the city continues to be a key market for us and we will always attempt to give reliable high speeds with upload and download, the consumers can enjoy equal data limit on both.”
Speaking on the partnership, Uday Reddy, Founder & CEO, YuppTV, said, “Streaming videos require high fidelity networks with consistent speeds to deliver a buffer-free experience. With this partnership, we are attempting to enhance accessibility to YuppTV content and solve internet connectivity concerns for our users through ACT’s high-speed broadband framework. We are confident that our Hyderabad users will welcome the initiative, and be able to seamlessly enjoy our library of diverse entertainment solutions through ACT.”
To activate their YuppTV subscriptions, users can log onto the ACT portal and select YuppTV as an add-on package or call the ACT helpline at 040-66272727.Activating the deal will also enable users to stream their favourite content on more than five screens, including TV, web and mobile, with a single subscription. YuppTV can be accessed through its website, www.yupptv.in, or via its app on Android and iOS smartphones, and on YuppTV App on LG, Sony and Samsung Smart TVs.
Corporate Comm India (CCI Newswire)
